Monday, 24 March 2014

Superman Magazine Cover Analysis


For the edition of Total Film the mast head has been placed central on the front cover with the feature article image on top of it. The mast head has been stretch to almost fit the whole width of the magazine so customers are still aware of what magazine they are reading even when the feature article photograph/image as been placed on top of it. Having part of the mast head covers says that the magazine is a success and feels it is well-known enough to not have it all showing and says that the character on the front cover has a lot of powerful and is important to the edition. Unlike other edition of Total Film the mast head has been coloured white so it can stand out from all of the other colouring upon the front cover, this has been down with the puff and plug on the page as well with the odd featuring of red text.

In this edition there isn’t an obvious cover line that is usually based in the middle of the feature article image. What stands out the most of being a cover line is the ‘Superman speaks!’ due to it being a different font to the rest of the text but also it had been enlarged to stand out more. The text has also been placed on top of the feature article image where it has been placed to show this is what the feature article image is portraying.

Looking at the feature article image instantly you feel a strong presence from the character as her is looking straight onto the camera with powerful and his arm has been folded to show defence and strength. To help portraying the message the background for the front cover is a dark silhouette of a city skyline which instantly gives of the thought of ‘control and professional city man. Although the feature article image has made a presence the strip of other clips doesn’t allow the image to have the same amount of power for it takes your eyes way from him and you look at other things on the page which could mean that the character has some weaknesses as well. When you look at the clothing of the character it is confusing if we are going to be taking the actor or the character but with the little give away of the superman symbol underneath we know we will be talking to the charter. The clothing he is wearing also f=gives off a more relaxed feel which would make the customers more relaxed that defensive about the character.

Due to the clothing, appearance, clothing of text and background I would say the over feel of the magazine edition has more of a male target audience interest. This is because I feel even though it is structured the large amount of plug/puff and pull-ins make it look fairly untidy and the dark colouring necessarily look interesting to the female target market.

If there wasn’t the odd area of red text I don’t feel the front cover would make much of an impact as the red against the white and black areas instantly catches your eye and highlights areas that would pull the target audience in to read the magazine. 

And although we know the character on the feature article image is a superhero I cant help but feel there is an evil feeling being given off due to the darkness around him which could. This could have been done to throw the audience off the film or to inform them there is something mysterious about the film that is feature in the film magazine.

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